Joanna Jabłońska- Białowąs
“The longest journey begins with the first (courageous) step.” This quote perfectly reflects Joanna’s approach to life and her career. She thrives on pioneering ventures, constantly challenging the status quo to enhance customer experiences and drive business success.
A passionate advocate for user-centered solutions, she blends her corporate expertise—gained at global institutions like Citibank, BGŻ BNP Paribas, and Alior Bank—with the resilience and perspective of a mountain traveler, having explored both the Tatras and the Himalayas.
With over a decade of experience in building quality strategies in the financial sector, Joanna is deeply engaged in change processes, always focusing on long-term goals and sustainable development. At Alior Bank, she sees her mission as embedding a human-centered approach—eliminating inefficient processes and shaping customer experiences in both innovative and systematic ways.
She holds a degree from the Silesian University of Technology in Gliwice and an MBA in Purpose & Vision, Strategic Thinking, and Disruptive Business Models Management.
